Grupo Ainbinder - Digital Strategy

Grupo Ainbinder México is well known insurance broker in Mexico City.

Need:

Increase sales and brand awareness on this specific market. Teenagers and young Mexican adults.

The solution:

We created the concept "Ya te viste" based on target´s insights and their dreams about the future. By creating important and relevant content in different platforms, we connected the target with the sales team in order to complete the cycle.

Actions and platforms:

- Website

- Social media

- Online ad campaigns

- Email campaigns

- Multimedia

Links

http://grupoainbinder.com/productos.html

https://www.youtube.com/user/GrupoAinbinder

https://www.youtube.com/watch?v=ewGZ7MxGX6k

https://www.youtube.com/watch?v=nUju9Dt-TrY

Results:

In six months the community grew organically 235% increasing the number of leads in 40%

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